“Nature To Go” AVEDA Sap Moss Weightless Hydration Hair Line

Nel-Olivia Waga
October 3, 2019
paid partnership

Nourished. Grounded. Natural. Weightless. Four components that are not only the secret to a happy life, but also, to beautiful hair. AVEDA combines these factors in their new Sap Moss (TM) Weightless Hydration line consisting of a vegan, silicon-free and shampoo and conditioner. 

Treating your hair with these products and smelling their unique scent make you naturally dream about the fresh air of a forest… It leaves you with a grounded and nourished feeling all day long and gives you a playful and light energy to conquer your day. An energy, that you feel with every move.

Symbolic Meaning

Sap Moss (TM) gets its name from some of the botanical ingredients it’s made with: Icelandic moss and larch tree sap extract. Moss symbolizes illumination, purification and health. Larch trees are associated with „quality“ and „rejuvenation“. They are symbolic for physical and spiritual nourishment and spiritually known for connection to wisdom and knowing the right direction. The larch tree’s symbolic number is 9 – which also stands for wisdom and high vibrational energy.

9 Beauty Facts about AVEDA’s Sap Moss (TM) Weightless Hydration Shampoo and Conditioner

  • They help hydrate hair and tame frizz without weighing it down
  • Iceland moss can absorb twice its weight in water to survive winter droughts
  • Larch sap seals in moisture to survive long, northern winters.
  • It is made for all hair textures and colors, even for thin and light hair
  • The shampoo also features kukui nut oil and coconut oil as silicone-alternatives that help provide the hair with moisture and shine.
  • 91% of women across all hair textures have immediately felt the hydration of their hair, it felt healthier and smoother (during a consumer study).
  • The line is infused with 100% naturally derived Pure-Fune aroma featuring jasmine and certified organic olibanum, cypresses and clary sage.
  • The shampoo has a non-sticky formula and foams up, when working it into your hair – oh what a great feeling having a hydrating shampoo with foaming effects!
  • The universal formula of the conditioner makes it possible to use it also as a leave-in conditioner for even more hydration (for textured hair)

5 Positive Facts about AVEDA

+ The brand is 100% cruelty-free (never tested on animals) and vegan
+ It uses naturally derived ingredients from plants, non-petroleum minerals or water
+ It is probably the most eco-friendly beauty brand on the market today, that manufactures its products with 100% wind power through renewable energy credits and carbon offsets
+ AVEDA is pioneer in post-consumer recycled packaging
+ The scents “pure-fume aroma” are created with the art & science of pure flower and plant essences

Hair & Make-Up:
AVEDA by Raphael Hofstetter & Reto Holzer Coiffeurs Zurich

Dress & Styling:
Jacquemus by TASONI Zurich

Photography:
Diana Kottmann

HER/etiquette

Founded in 2014, re-launched in 2019 – by Nel-Olivia Waga. It is an international luxury lifestyle blog, that features stories under the aspect of a conscious mindset. It collaborates with leading brands and specialists who share the idea of generating a positive impact in the world. Based in Zurich and London, it covers local hotspots and global trends around sustainability, innovation, well-being, health, beauty, travel, time, art, business and charity.

Nel-Olivia Waga is the Founder & Publisher of HER/etiquette. She is a Brand Consultant, an Author and Entrepreneur, most passionate about well-being, travel, nature and art. Her work can regularly be seen in her column on FORBES. Her consultancy YMPACT LAB, creates innovative marketing projects for luxury brands based on passion, purpose and sustainable impact.

CONSCIOUS LUXURY

#ConsciousLuxury is the theme of HER/etiquette. We combine luxury lifestyle with consciousness. Each story we share, is underlined with values. The purpose and innovation of the brands we collaborate with, are as important to us, as their initiatives towards ethical craftsmanship, sustainability, holistic health and social responsibility.

This is our first step in contributing to the global movement of creating a more positive impact in the world – and in you.

PLANT TREES WITH US

Nel-Olivia Waga for AVEDA

CONSCIOUS LUXURY

#ConsciousLuxury is the theme of HER/etiquette. We combine luxury lifestyle with consciousness. Each story we share, is underlined with values. The purpose and innovation of the brands we collaborate with, are as important to us, as their initiatives towards ethical craftsmanship, sustainability, holistic health and social responsibility.

This is our first step in contributing to the global movement of creating a more positive impact in the world – and in you.

PLANT TREES WITH US

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