Cold Winter work days are my favorite, when cozied up conscious knitwear by AQVAROSSA (and when accompanied by Muesli, the cutest cocker spaniel). AQVAROSSA is my new favorite conscious luxury label, that was founded in Zurich together with a design studio in London. The young brand focuses on creating timeless pieces with an emphasis on simplicity, quality, and sustainability.
Crafted from hand selected yarns including alpaca and the finest merino wool, each garment is designed as an investment piece for the modern woman’s wardrobe that will last for years to come.
AQVAROSSA carefully designs each collection as a curation of timeless pieces for the modern woman’s wardrobe. Every garment is crafted from the most luxurious and natural of yarns, in a way that combines modern sensibilities with respect for heritage, skill and the environment.
AQVAROSSA’S commitment to sustainable luxury means that the brand is mindful of every element involved in creating each collection, consistently ensuring the 3 main sustainable principles and brand values are always followed: CONSCIOUS, BIODEGRADABLE and MADE TO LAST.
CONSCIOUS: This includes respecting the people and animals who help bring them to life and being selective in the makers the brand works with to ensure their values are aligned. From small family businesses to fair trade certified producers – through social engagement the brand supports local communities and projects in Peru and beyond.
BIODEGRADABLE: The fibres used in the brand’s garments are natural and biodegradable – biodegradable fabrics leave no trace on this planet once they are no longer being worn.
MADE TO LAST: The pieces are designed to last – they are made from the highest quality materials and produced by skilled craftspeople whose attention to detail mean they can be worn for many years and passed on to the next generation.
Founded in 2014, re-launched in 2019 – by Nel-Olivia Waga. It is an international luxury lifestyle blog, that features stories under the aspect of a conscious mindset. It collaborates with leading brands and specialists who share the idea of generating a positive impact in the world. Based in Zurich and London, it covers local hotspots and global trends around sustainability, innovation, well-being, health, beauty, travel, time, art, business and charity.
Nel-Olivia Waga is the Founder & Publisher of HER/etiquette. She is a Brand Consultant, an Author and Entrepreneur, most passionate about well-being, travel, nature and art. Her work can regularly be seen in her column on FORBES. Her consultancy YMPACT LAB, creates innovative marketing projects for luxury brands based on passion, purpose and sustainable impact.
#ConsciousLuxury is the theme of HER/etiquette. We combine luxury lifestyle with consciousness. Each story we share, is underlined with values. The purpose and innovation of the brands we collaborate with, are as important to us, as their initiatives towards ethical craftsmanship, sustainability holistic health and social responsibility.
This is our first step in contributing to the global movement of creating a more positive impact in the world – and in you.
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