What’s the secret of the apparent golden glow from some passengers as they step out of one particular pod on the London Eye this fall? Anyone observing will wonder why they look so relaxed and in such a good place. What could have happened during their rotation through the London sky?
And the reason? There’s an exciting collaboration happening on the south bank of the Thames right now. Leading US luxury fitness company Equinox Group has teamed up with the London Eye to transform one of the 32 glass capsules on the enormous wheel into a Wellness Pod – a relaxing space and place for yoga and meditation.
As this iconic London structure revolves at its gentle pace, up to six guests can soar as high as 135m above the streetscape to experience 60 minutes of pure escapism and relaxation. It is a new way to unwind while enjoying the visual stimulation of the pulsating city below.
As the capital’s Number One visitor experience for the last decade, the lastminute.com London Eye provides a unique 360° view over the Thames, the Houses of Parliament, Big Ben, the city’s parks and palaces and far beyond. Familiar around the world as the setting for London’s New Year firework display, this distinctive cantilever observation wheel now has a new element with a calming Wellness Pod set aside for the discovery of inner peace.You can feel that it is going to be something rather special the moment you step into the Wellness Pod to begin your journey. The movement of the wheel is barely perceptible and the smooth progression around allows you the time you need to dwell on the atmosphere of the location where there is so much to take in from the riverside to the sky above. As the door closes slowly, you are sealed within a place of peace where it is time to focus on the yoga and meditation which are to become a special part of your “revolution above London”.
Equinox Group is an innovator when it comes to well-being and always looks to develop different ways to stay fit and keep calm. It also understands the importance of location and the surrounding environment in creating the right mood for a beneficial step away from the pressures of modern life.
Appreciating the potential of yoga and meditation to deliver enduring health benefits, the specialist instructors from Equinox are on hand in the pod to provide guidance on how to derive the most from their signature yoga practice. Bringing this expertise to the Wellness Pod has created an experience with the power to last; being the capital’s only rotating yoga studio.
Founded in 2014, re-launched in 2019 – by Nel-Olivia Waga. It is an international luxury lifestyle blog, that features stories under the aspect of a conscious mindset. It collaborates with leading brands and specialists who share the idea of generating a positive impact in the world. Based in Zurich and London, it covers local hotspots and global trends around sustainability, innovation, well-being, health, beauty, travel, time, art, business and charity.
Nel-Olivia Waga is the Founder & Publisher of HER/etiquette. She is a Brand Consultant, an Author and Entrepreneur, most passionate about well-being, travel, nature and art. Her work can regularly be seen in her column on FORBES. Her consultancy YMPACT LAB, creates innovative marketing projects for luxury brands based on passion, purpose and sustainable impact.
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