Today is Earth Day. A reminder to all of us that the Earth is what we all have in common and that we should nourish and cherish nature in the same way in which we care for ourselves – to ensure a holistically beautiful life inside and out.

AVEDA has been a pioneer in truly sustainable, natural and vegan beauty products, that are not only backed by science but also by so authentic actions for the health of its customers and for our planet.

This Earth month, AVEDA has launched a limited-edition shampure™ nurturing shampoo bar which is free from sulfated cleansers, silicones, paragons, mineral oil, petrolatum. formaldehyde, animal ingredients & synthetic fragrance.

 

A sustainable shampoo bar in so many ways, that is not only made from 94% all natural ingredients, and for that reason it not only brings the best of nature to our hair and our skin, but doesn’t harm the environment and makes us feel good by spending our money for a positive and conscious brand, which truly lives what it preaches.

The gentle shampoo cleanses and provides weightless nourishment, making it perfect for every day use. The AVEDA shampure line’s dry shampoo is the perfect addition for a quick light cleanse to go, without using any water.