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Blue resonates with my very essence, invigorating my body, mind, and heart. My happiest, most tranquil moments are by the water. We, like our planet, are primarily composed of water, interconnected by the vast oceans that breathe life into Earth. Let’s embrace daily actions that uphold the health and vitality of these oceans, recognizing that everything is interlinked.
Each year, I team up with LA MER to champion the preservation of our oceans, aiming for a brighter future for us and the coming generations. Over 70% of Earth’s expanse is water. With the mission of #LaMerBlueHeart, the brand aspires to hit an even more inspiring milestone: by 2025, they pledge that over 75% of their packaging will be recycled, recyclable, reusable, refillable, or recoverable.
For a decade and a half, LA MER has steadfastly supported global ocean conservation initiatives through La Mer Blue Heart. Collaborating with eco-advocates and launching the La Mer Blue Heart Ocean Fund, they’ve lit the path towards healthier seas. But this mission is just gaining momentum. Protecting the oceans is a collective endeavor, demanding trust, collaboration, and a shared aspiration for a promising future. LA MER is resolutely committed to safeguarding marine habitats worldwide, aiming to bequeath thriving oceans to future generations. Through the benevolent contributions of the LA MER Blue Heart Oceans Fund, the brand seeks to instigate positive impacts that culminate in significant transformative waves.
Join our movement. Lend your support, amplify awareness, care for our world, and contribute in your unique way to enhancing the well-being of both the oceans and our planet.
Founded in 2014, re-launched in 2019, by Nel-Olivia Waga. HER/etiquette is an international luxury lifestyle blog, that features curated stories coming from a conscious mindset. It collaborates with leading brands and specialists who share the idea of generating a positive impact in the world. Based in Zurich, we cover local hotspots and global trends around sustainability, innovation, well-being, health, beauty, travel, time, art, business and philantropy.
Nel-Olivia Waga is the Founder & Publisher of HER/etiquette. She is a Brand Consultant, an Author and Entrepreneur, most passionate about well-being, travel, nature and art. Her work can regularly be seen in her column on FORBES. Her consultancy YMPACT LAB, creates innovative projects for luxury brands based on passion, purpose and sustainable impact.
#ConsciousLuxury is the theme of HER/etiquette. We combine luxury lifestyle with consciousness. Each story we share, is underlined with values. The purpose and innovation of the brands we collaborate with, are as important to us, as their initiatives towards ethical craftsmanship, sustainability, holistic health and social responsibility.
This is our first step towards contributing to the global movement of creating a more positive impact within our community and beyond.
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