I’m so excited to share LA MER’s latest innovation with you: The new LA MER Moisturizing Fresh Cream. This new formula is a leap forward in luxury skincare, designed with a light, gel-based texture (for all LA MER regulars: this texture is between Soft Cream and Gel Cream) that not only moisturises deeply but also soothes redness and fortifies your skin against daily stressors.

The inspiration behind this product is quite fascinating. It draws on the idea of the Exposome, which considers all the environmental and biological exposures we accumulate throughout our lives. These can affect our skin’s health, leading to signs of aging like moisture loss and energy depletion. The new Moisturizing Fresh Cream is crafted to counter these effects by enhancing the skin’s resilience and promoting a youthful vitality.

What sets this cream apart is the new Moisture Matrix Technology. This state-of-the-art innovation transforms from a gel into a luxurious cream upon application, creating a hydrating cushion that immediately makes the skin look more radiant and feel intensely moisturized. Regular use helps smooth out lines and gives your skin a firmer, more youthful appearance. This light texture, which is quickly absorbed by the skin is just perfect for hot summer days, when our skin needs cooling and lightness, yet extra hydration at the same time.

At the core of The NEW Moisturizing Fresh Cream, and indeed all La Mer products, is the Miracle Broth™. This precious ingredient is designed to balance your skin’s natural oils and protect against irritation. Alongside Miracle Broth™. Also included is Lime Tea extract—an antioxidant powerhouse that works to defend your skin from environmental pollutants and free radical damage.

* Miracle Broth™ is a legacy of La Mer’s commitment to healing. It was first developed by Dr. Max Huber who sought a remedy for his own skin after a lab accident. Today, it’s evolved through countless experiments into a vital energy source that dramatically boosts skin’s natural renewal processes.

By consciously and daily choosing La Mer since 10 years now, I invest in my skincare, knowing it is rooted in the natural healing powers of the sea, backed by science, and proven to deliver results.

The new Moisturizing Fresh Cream is a rejuvenation experience that leaves your skin feeling light, looking visibly refreshed and radiantly healthy without leaving any oily films. With every application, it’s not just about nourishing the skin—it’s about transforming it so you can feel as radiant on the outside as you do on the inside.