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Estée Lauder, a titan in the world of beauty and female empowerment, has joined forces with Messika, the female founded contemporary Parisian high jewelry brand for an exclusive collaboration. Inspired by the Re-Nutriv Ultimate Diamond Skincare Collection, this limited-edition is set to debut on January 15th, 2024, exclusively at Estée Lauder counters at Globus and online: www.globus.ch.
To celebrate the launch, the brands have hosted a ladies lunch in Geneva this week, which included inspiring insights behind the scenes as well as masterclasses in diamond-shaped facial exercises and jewellery styling.
The collaboration is a melding of two brands, each founded by trailblazing visionaries. The late Estée Lauder and Valerie Messika are icons in their industries, embodying a commitment to quality, excellence, and the empowerment of women. Their remarkable journeys are a source of inspiration, showcasing their entrepreneurial spirit and dedication to elevating women through their products and services.
This partnership, as Anne Troussicot, General Manager Estée Lauder EMEA, describes, is “a celebration of the synergy that exists between both brands – visionary founders embodying fearless determination with a disruptive spirit.” The collaboration aims to captivate a new generation of luxury connoisseurs, injecting fresh energy into the perception of luxury within Estée Lauder’s Re-Nutriv collection and embracing its timeless elegance. It’s a modern expression of the glamour associated with Estée Lauder, with diamonds playing a key role in symbolizing strength, power, and longevity.
This collaboration brings forth exclusive designs on two Re-Nutriv skincare classics: the Ultimate Diamond Sculpted Transformation Crème and the Ultimate Diamond Transformative Energy Crème Rich. A special edition gift box, which doubles as a jewelry case, will feature a selection of the Re-Nutriv Ultimate Diamond collection products.
“I am very proud to collaborate with Estée Lauder – an iconic luxury beauty brand. Like Messika, Estée Lauder is a leading innovative global brand, founded by a visionary woman. Whether we are talking about the brilliance of the diamond or the radiance of skin, there is a shared desire to celebrate women. This collaboration, therefore, seemed obvious to me, with the Re-Nutriv Ultimate Diamond collection seen as a rare diamond in the world of skincare,” says Valérie Messika, Founder & Artistic Director of Messika.
Adding an element of excitement, the collaboration introduces the Diamond Quest, reminiscent of the heartwarming children’s movie “Charlie and The Chocolate Factory.” This promotion offers 7 lucky consumers across France, Monaco, Switzerland, and Germany the chance to win a 1-carat Messika diamond, worth 15,000 CHF, upon purchasing the exclusive Re-Nutriv cream. In Switzerland, one consumer will have this unique opportunity, which includes meeting Valerie Messika to receive their diamond-embedded jewelry.
Messika x Estée Lauder, merging luxury skincare and high-end jewelry, is not only a contemporary example for an innovative partnership but also a celebration of female entrepreneurship and the timeless allure of diamonds.
Founded in 2014, re-launched in 2019, by Nel-Olivia Waga. HER/etiquette is an international luxury lifestyle blog, that features curated stories coming from a conscious mindset. It collaborates with leading brands and specialists who share the idea of generating a positive impact in the world. Based in Zurich, we cover local hotspots and global trends around sustainability, innovation, well-being, health, beauty, travel, time, art, business and philantropy.
Nel-Olivia Waga is the Founder & Publisher of HER/etiquette. She is a Brand Consultant, an Author and Entrepreneur, most passionate about well-being, travel, nature and art. Her work can regularly be seen in her column on FORBES. Her consultancy YMPACT LAB, creates innovative projects for luxury brands based on passion, purpose and sustainable impact.
#ConsciousLuxury is the theme of HER/etiquette. We combine luxury lifestyle with consciousness. Each story we share, is underlined with values. The purpose and innovation of the brands we collaborate with, are as important to us, as their initiatives towards ethical craftsmanship, sustainability, holistic health and social responsibility.
This is our first step towards contributing to the global movement of creating a more positive impact within our community and beyond.
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