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June 8, 2019 is World Oceans Day. That’s why June has become the month in which we celebrate the Ocean and our blue planet. Individuals and organizations therefor globally raise awareness to creating a better environment for the generations to come. The aim of World Oceans Day – and everyday – is to protect our shared ocean from all kinds of (human created) dangers, such as plastic waste, pollution and climate change.
To honor our planet and its resources, one of my everyday skincare brands LA MER (which I – personally and professionally – have a great history with) has founded the La Mer Blue Heart Oceans Fund. “The Fund is committed to helping protect marine habitats across the globe. Through awareness-raising initiatives and charitable donations by the La Mer Blue Heart Oceans Fund in support of ocean conservation projects, and strives to ensure a future with flourishing seas for generations to come.”
3 POSITIVE FACTS ABOUT LA MER BLUE HEART
+ One of La Mer’s annual employee initiatives is, to collect and recycle (mostly plastic) waste from local waters, supported by professional divers and supervisors during a meet-up in June.
+ Another global initiative is the artistic design for the LA MER Blue Heart Limited Edition of the “Crème de la Mer“. It has soon become a collectors piece amongst La Mer Lovers, including myself.
+ Note: For every public post using #LaMerBlueHeart #LaMerDonation together in June 2019, the brand will donate $25 up to $650,000 to the La Mer Blue Heart Oceans Fund to support conservation projects around the world.
WHY IS THE OCEAN SO IMPORTANT FOR US?
* It generates most of the oxygen we breathe * It helps feed us * It regulates our climate * It cleans the water we drink * It offers a variety of medicines * And: it provides limitless inspiration!
HOW CAN EACH OF US GIVE BACK?
* Change perspective and live mindfully * Realize how we are all interconnected * Make sustainable modifications to your everyday habits * Care for your environment
Sources: La Mer Blue Heart Oceans Fund, La Mer, NationalGeographic.org, WorldOceanDay.org
Founded in 2014 and re-launched in 2019, by Nel-Olivia Waga. It is an international blog, that shares stories about luxury lifestyle under the aspect of a conscious mindset. It collaborates with leading brands and specialists who share the idea of generating a positive impact in the world. Based in Zurich, it covers local hotspots and global trends around sustainability, innovation, well-being, beauty, travel, time, art, business and charity.
Nel-Olivia Waga is the Founder & Publisher of HER/etiquette. She is a Marketing Specialist, an Editor and Entrepreneur, most passionate about wellbeing, travel and art. Her work can regularly be seen in her column on FORBES. With her consulting firm HER CONCEPT, she creates and co-ordinates extraordinary marketing projects for private banks, luxury brands and hotels around the world – based on strategies with purpose and sustainable impact.
#ConsciousLuxury is the theme of HER/etiquette. We combine luxury lifestyle with consciousness. Each story we share, is underlined with values. The purpose and innovation of the brands we collaborate with, are as important to us, as their initiatives towards ethical craftsmanship, sustainability and social responsibility.
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