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A long summer has come to an end. Today is a rainy day, that I am spending at home indulging in all kinds of selfceare and wellness rituals. My skincare plays big part in this. Not only because the skin is the largest organ of our body and needs constant nurturing, but also because it needs extra care after being exposed to the sun all summer. That’s why it’s the perfect timing for LA MER to launch its NEW Lifting Firming Serum.
My 3-step daily routine: 1) Treatment Lotion 2) Serum 3) Soft Cream
This targeted treatment is proven to help sculpt the upper and lower areas of the face to visibly transform skin across 6 key structural zones for a multi-dimensional, lifted look.
Powered by LA MER’s visible youth-regenerating Miracle Brothâ„¢ and a new Restructuring Ferment, it boosts skin’s dense feel for a more voluminous look. Built on 50 years of skincare science. Inspired by the sea.
Skin density and definition diminish over time. As contours invert, the look of youthful balance is lost. The NEW Lifting Firming Serum helps reshape the future look of your skin. It helps volume and density return, and the look of contours are recalibrated for an uplifted look that redefines rejuvenation.
A multi-energy process. A singular red algae. The NEW Lifting Firming Serum’s active-infused delivery structure precisely floods skin with a system of actives to help firm and uplift the look of skin. Find out more here: www.lamer.eu
Founded in 2014 and reimagined in 2019 by Nel-Olivia Waga, HER/etiquette is an international blog rooted in Zurich, and shaped by conscious luxury. It explores global trends and everyday rituals across art, longevity, wellness, innovation, beauty, and design, highlighting brands and individuals who bring meaning and creative solutions to modern living.
Nel-Olivia Waga is the Founder & Publisher of HER/etiquette. She is a Brand Consultant, Author, and Entrepreneur. Her work regularly appears in her FORBES column. She is also the founder of YMPACT LAB, a consultancy that develops innovative concepts for global brands with a focus on purpose and impact.
#ConsciousLuxury is the theme of HER ETIQUETTE. We spotlight pioneers who rethink excellence through transparency, intention, and care for both people and planet. Each story opens a window into what drives meaningful change, whether it’s a new perspective, a responsible approach, or a quiet detail that speaks volumes. It’s our way of inviting more depth into the way we experience modern life.
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